HTK BLOG

Insights on customer experience, value & loyalty from the HTK team

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Black Friday Blues: Rethinking discount-driven loyalty

Black Friday Blues: Rethinking discount-driven loyalty

Back in the day, we had the famous Boxing Day sale.  To use an analogy, it makes sense that turkeys are cheaper in the days after Christmas than before, because of the economics of supply and demand, and because there will always be a few birds that aren’t sold...