Customer Experience & Loyalty
This special report from The Times and Raconteur examines the impact of customer experience on brand loyalty.
Packed with data and case studies, the report looks at how technology is affecting the customer experience, trends in personalization and generational challenges.
What we do
At HTK, we help businesses ditch run-of-the-mill loyalty programs, to build better customer relationships. Our Horizon Loyalty Hub is designed to increase retention, advocacy and sales, by delivering exceptional customer experiences at every touchpoint.
With deep customer insight, advanced personalisation and incredible flexibility, Horizon helps you understand, nurture and reward your best customers to grow profitable, emotional loyalty.
Advanced customer insight at your fingertips
Creating engaging experiences relies upon a deep understanding of your customers. Horizon’s unique ELVIS framework brings this insight to the surface, by scoring each customer’s engagement, loyalty, value, influence and sentiment in real-time.
With ELVIS, you can personalise interactions, monitor the health of your customer relationships and deliver experiences that drive lasting loyalty.
“B2C marketers should evaluate its proprietary ELVIS insight framework…”
Vendor Landscape: Cross-Channel Campaign Management, Forrester Research,
Inc., March 27, 2017.
Solutions for every stage of your loyalty journey
Data-rich and quick to deploy, Horizon elevates tactical campaigns into stepping-stones toward loyalty.
Loyalty for Brands
Discover who your customers are, reward advocacy and increase lifetime value — all without the need for EPOS integration.
Loyalty for Enterprise
Cut through the complexity of data and content management — Horizon puts loyalty at the heart of your enterprise.
Fast to implement, easy to use
Whether you’re creating a new loyalty strategy or refreshing an existing program, we can take you from concept to results in record time.
Our unique ELVIS insight framework dives deep into your data to power compelling ‘in the moment’ experiences across all channels and touchpoints.
Horizon is engineered to be easy to use — but we’re still happy to help. Services range from ad-hoc support through to full program delivery.