HORIZON SALESLIFT

Boost sales revenue & profit margin with highly personalized, intelligently targeted promotions.

Say goodbye to wasted profit margins

All too often, blanket discounts are scattered like confetti – draining profit from customers who would have paid full price and trashing brand value by creating a ‘discount culture’.

Promotions should be a strategic tool, used to increase basket size, build loyalty or motivate customers who wouldn’t otherwise purchase.

Horizon SalesLift predicts a customer’s discount sensitivity and likelihood to buy – ensuring offers only go to those who need the extra incentive.

Invest in the right customers

Your most consistent shoppers might not need a discount – but that doesn’t mean you shouldn’t reward their loyalty. 

Whether it’s free shipping, exclusive offers or a tactic to increase new customer referrals – the right gesture can go a long way towards building emotional loyalty and increasing lifetime value.

Promotions should affirm brand values and build trust through personal recognition. With Horizon SalesLift’s deep analytics and AI-powered recommendation engine, all of your customers will feel like VIPs.

 

USE CASE

Optimizing offers for the greatest impact

Just because a customer qualifies for a promotion, doesn’t mean it’s the best one for them – or for your bottom line.

Take Jodie and Brian – based on their purchase history, they both technically qualify for the same 15% discount on their favorite brand of dog food.

But Horizon SalesLift knows that Brian isn’t particularly price sensitive and is due to buy in the next 2 weeks. So rather than a discount, he gets an cross-sell on a relevant product. 

Jodie, however, loves a bargain and has missed her expected purchase date. That 15% offer is just what she needs to hit ‘Add to Cart’ next time around. 

FEATURES

AI-optimized promotions, without the fuss

R

Next-best promotion

Use AI to automatically select the best offer, in the moment

R

Conflict management

Take control of how conflicting promotions are handled

R

Metrics that matter

Monitor discount sensitivity, promotion ROI and more

R

Easy integration

Quickly connect your ecommerce and POS platform 

R

Real-time decisioning

Choose the right offer across a range of promotion types

R

Financial optimization

Test new techniques to maximize the impact of each promotion

Smarter promotions, more valuable customers. Coming soon.

Horizon SalesLift will be available early 2020. Sign up to be the first to know when we’ve launched.