Say goodbye to wasted profit margins
All too often, blanket discounts are scattered like confetti – draining profit from customers who would have paid full price and ruining brand value by creating a ‘discount culture’.
Promotions should be a strategic tool, used to increase basket size, build loyalty or motivate customers who wouldn’t otherwise purchase.
Horizon SalesLift predicts a customer’s discount sensitivity and likelihood to buy – ensuring offers only go to those who need the extra incentive.
Invest in the right customers
Your most consistent shoppers might not need a discount – but that doesn’t mean you shouldn’t reward their loyalty.
Whether it’s free shipping, exclusive offers or a tactic to increase new customer referrals – the right gesture can go a long way towards building emotional loyalty and increasing lifetime value.
Create promotions that affirm brand values and build trust through personal recognition. With Horizon SalesLift’s deep analytics and AI-powered recommendation engine, all of your customers will feel like VIPs.
AI-optimized promotions, without the fuss
Use AI to automatically select the best offer, in the moment
Take control of how conflicting promotions are handled
Metrics that matter
Monitor discount sensitivity, promotion ROI and more
Choose the right offer across a range of promotion types
Test new techniques to maximize the impact of each promotion
Smarter promotions, more valuable customers. Coming soon.
Horizon SalesLift will be available early 2021. Sign up to be the first to know when we’ve launched.