The Ultimate Guide to Replatforming Your Loyalty Program

The Ultimate Guide to Replatforming Your Loyalty Program

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Migrating to a new platform is a big project.

Getting stakeholder buy-in, choosing a vendor from hundreds of options, managing all the data and replatforming your loyalty program is no small task. But it’s also one with huge potential.

Customers who feel emotionally connected to a brand are significantly more valuable. But a recent Forrester study found that nearly 60% of consumers didn’t feel any more loyal to a brand as a result of the loyalty program so that’s a lot of marketing budget going to waste.

So how can you make sure this important project goes smoothly, and delivers tangible results?

Get tips and advice for a successful replatforming.

In this ebook, you’ll find actionable tips for each stage of the replatforming process, from planning to launch, to help ensure a successful transition.

Download it now to find out:

  • whether you really need to replatform,
  • how to develop a solid strategy and choose the right vendor, and
  • how to reduce some of the risks of a migration.