Running after the wrong customers?
Not every customer is worth keeping. Those that are will pay back the resource you’ve invested to retain them — not just with their wallets, but also with their advocacy and loyalty.
Webinar: Reduce retention spend with deeper insight
Without in-depth insight into which customers are truly valuable, even the best retention strategies won’t deliver long-term success.
This webinar will show you how to surface key insights from your customer data and put them to use, with three real-world examples using the Horizon Retention Hub.
Using the example of a fictional fitness club, we’ll look at:
- How to identify high-value customers at-risk of churn — and reach them automatically with a relevant re-engagement campaign
- How to focus your win-back campaigns to avoid overspending on unprofitable customers
- How to encourage the customer behaviours that drive lifetime value and reduce the risk of churn
Download the on-demand webinar now and learn how to add deeper insight to your retention strategy.
Watch the on-demand webinar