The relationship between brand & customer has fundamentally changed.
And that means your approach to engaging them — and growing their value — must change too. The new customer experience isn’t about simply satisfying customer needs; it’s also about connecting with them on an emotional level.
But change isn’t always easy. Busy schedules and complicated, legacy technology make updating your customer engagement strategy a significant challenge. That’s where Horizon comes in…
The perfect platform to support your CRM and customer engagement strategy
Smarter Data Management
With GDPR-compliant data storage and secure infrastructure, Horizon is a smart place to manage customer data and permissions.
No More Data Siloes
Horizon’s APIs and packaged integrations make it easier to get data into one accessible location — in real-time, so you can use it while its fresh.
Flexible Customer Profiles
Build out customer profiles with relevant data and complement them with persona & lifecycle modelling — then segment based on any data or insight you hold.
Deep Contextual Insight
Better understand your customers (and their relationship with your brand) with at-a-glance insight, in-depth reporting and real-time behavior tracking.
Consistent Curated Experiences
Horizon’s recommendation engine is channel-agnostic — enabling seamless personalization and tailored offers, wherever they choose to engage.
Agile, Hands-on Control
Set user permissions, make changes on the fly, and tweak to your heart’s content — Horizon puts the power in your hands.
Plus, all the essentials…
Multi-channel messaging (app, mobile, email, IVR, direct mail)
Drag-and-drop email builder
Offer and promotions management
Landing page management
Phased and scheduled campaigns
A/B testing and automation
Analytics and reporting
Endless to-do lists holding back your CRM initiatives? We can help. Our experts can assist with designing and implementing omnichannel campaigns, on a recurring or ad-hoc basis.
Need to run a one-off promotion to move a particular product or boost sales? From design and implementation to ongoing KPI reporting, we can get your campaign up and running in a flash.