RetailEXPO ran a series of virtual conference webinars recently, starting with an excellent presentation by Mark...

RetailEXPO ran a series of virtual conference webinars recently, starting with an excellent presentation by Mark...
Back in the day, we had the famous Boxing Day sale. To use an analogy, it makes sense that turkeys are cheaper...
I’m going to tell a true story. On the 10th of July, as a belated birthday present to moi, I ordered some Sonos...
By now, you’ve probably caught wind of some changing perspectives in the loyalty industry. Many businesses are...
Maybe your loyalty program has been slowly declining, maybe it's never quite lived up to expectations - either way,...
An extended version of this post first appeared in Loyalty Management Magazine, Q2 2018. If you read much...
As marketers, we know it's kind of a big deal when our customers start sharing positive things about our brand,...
As you're settling into 2018, it's a good time to review your plans for the year ahead - and prepare your marketing,...
With all the Christmas and holiday hubbub, an interesting bit of tech news may have slipped under your radar: Amazon,...
Marketers tend to have a bit of a love-hate relationship with new tech. We love to get creative, imagining the...
In last month’s Forrester report, Vendor Landscape: Customer Loyalty Solutions, analyst Emily Collins emphasized the...
Successful loyalty programs boost retention rates — and an increase of just 5% in customer retention can grow profits...