Customer Contact
Subscribers demand excellent customer care, and the challenge to provide great customer service that enhances brand and builds loyalty - at an economic cost - is becoming tougher.
HTK Horizon™ is used by fixed and mobile network operators, virtual operators and service providers, to provide automated customer self-service through interactive voice, web and messaging channels, and to drive interactive marketing campaigns.
The ability to monitor, report and manage activity across both marketing and customer service can provide a much greater insight into the success of marketing campaigns, and enable fine-grained control of self-service and agent resources to closely manage high-volume call-to-action responses.
By integrating with back-office data, HTK Horizon™ enables a highly transactional experience based on subscriber knowledge. In particular for interactive voice calls, the customer experience can be modelled to reflect the brand identity and enable sophisticated up-sell or cross-sell campaigns.
HTK Horizon™ employs the latest technologies to provide personalised customer interaction, to drive-up customer satisfaction. As a hosted managed service, HTK Horizon™ can also reduce costs.